In this episode of What if Instead?, Edward Shenderovich, co-founder and CEO of Synonym, challenges the way we think about the materials we use every day. “We will move from fossil carbon to biological carbon—it’s inevitable. The only question…
Category: Innovation
What If Instead? Podcast – What would it take to create an economy in service to life? A conversation with B. Lorraine Smith.
Who pays me? How do I feel about that – and is that in service of life? On the newest episode of What If Instead?, Lorraine Smith reflects on her decades of experience consulting with companies on efforts to do…
What If Instead? Podcast – A conversation with David Benzaquen
It’s a broken system David Benzaquen is the founder of Mission Plant, a company dedicated to advancing the development of non-animal protein products. His work centers around the profound and widespread impact of food choices on various aspects of life,…
What If Instead? Podcast – A conversation with Trevor Vaughn and Hunter Buffington
Prioritizing Climate, Ecosystems, and Communities in Our Approach to AgricultureIn this two episode conversation as part of the What if Instead? podcast, Hunter Buffington and Trevor Vaughn represent the convergence of farming policy, sustainability, innovation, and technology. Buffington, an industrial…
What If Instead? Podcast – A Conversation with Ben Soltoff
Bringing Biodiversity to the Innovation EcosystemIn the eighth episode of the “What if Instead?” podcast, cohosts Alejandro Juárez Crawford and Mim Plavin-Masterman interview Ben Soltoff, the ecosystem builder-in-residence at the Martin Trust Center for MIT Entrepreneurship. Soltoff focuses on guiding…
What If Instead? Podcast – A Conversation with Melisa Baez
The Invisible Barriers to Going “Green” In the new episode of “What if Instead?,” cohosts Alejandro Juárez Crawford and Mim Plavin-Masterman welcome Melisa Baez, co-founder and CEO of Elume, a company dedicated to helping small businesses integrate sustainable practices into…
What If Instead? Podcast – A Conversation with Dalia Najjar
Everyone is Living in Different Parts of the World, but There’s Something That Attached Us All together In the sixth episode of the “What if Instead?” podcast, cohosts Alejandro Juárez Crawford and Mim Plavin-Masterman are joined by Dalia Najjar,…
What If Instead? Podcast – A Hundred Thousand Small Experiments with Sebastian Groh
To solve climate, bet on people close to problems As the planet boils, SOLshare’s Sebastian Groh says we’ve got to stop looking to the usual suspects to get us out of our predicament. In the new episode of What if…
What If Instead? Podcast – The Two Way Street with Nico de Klerk
The Two Way Street: Creating Mindset Change is the Way to Fight In the third installment of the “What if Instead?” podcast, cohosts Alejandro Juárez Crawford and Mim Plavin-Masterman are joined by Nico de Klerk, founder and CEO of the…
What If Instead? Podcast – Who Gets to Have a Voice with Bermet Suiutbekova
Building Connected Spaces Where Local Problem Solvers Derive Globally Needed Solutions In the second installment of What if Instead? podcast’s “for us, by us,” series, co-hosts Alejandro Juárez Crawford and Mim Plavin-Masterman interview Bermet Suiutbekova, design thinking program coordinator at…